Wednesday, October 26, 2011

Find the meaning

Cross-Disciplinary
Crossdisciplinarity describes any method, project and research activity that examines a subject outside the scope of its own discipline without cooperation or integration from other relevant disciplines.

Inter-Disciplinary
Interdisciplinarity involves the combining of two or more academic fields into one single discipline. 

Trans-Disciplinarity
Transdisciplinarity connotes a research strategy that crosses many disciplinary boundaries to create a holistic approach.

Qualitative Research
A method of advertising research that emphasizes the quality of meaning in consumer perceptions and attitudes; for example, in-depth interviews and focus groups.

Ethnographic Research
The observation of and interaction with persons or a group being studied in the group's own environment, often for long periods of time.

References
Date Retrieved - 26/10/2011


No comments:

Post a Comment